About Morasel

Customer communication, built for WhatsApp

Morasel is WhatsApp operations software for small and medium businesses. Morasel L.L.C builds one platform where teams manage every customer conversation on the WhatsApp Business Platform — from the first message to the booking, the reminder, and the follow-up.

Our mission

Morasel helps SMB teams manage customer conversations, bookings, orders, deliveries, classes and service requests that would otherwise remain scattered across personal WhatsApp accounts, spreadsheets and disconnected tools. Our mission is to give every team one clear, trustworthy place to have those conversations and act on them, so customers get faster, more personal service and businesses keep full context.

What we build

One platform for the whole conversation

Morasel is a customer communication platform built for the WhatsApp Business Platform. It brings together a shared team inbox, a WhatsApp-native CRM, appointment scheduling and reminders, opt-in campaigns, automation, and analytics — all on the same customer record. Instead of stitching tools together, teams work from one place where context follows the conversation.

Who we serve

Built for teams that live in WhatsApp

  • Clinics & healthcare

    Scheduling, confirmations, and reminders that reduce no-shows and keep patients informed.

  • Retail & e-commerce

    Order updates, support, and opt-in promotions from one shared business number.

  • Services & bookings

    Enquiries, quotes, and appointments coordinated without losing a single thread.

  • Support teams

    Clear ownership, routing, and response tracking for customer conversations at scale.

Global and multilingual by design

Morasel is built to work across markets and languages. The product ships in English and Arabic with full right-to-left support, and WhatsApp messages are billed per delivered message at the rates in our published rate card, based on Meta’s official pricing for the recipient’s country plus a Morasel service fee — so teams anywhere can use it with their own customers.

  • English and Arabic interfaces, with native right-to-left layout.
  • Designed for businesses and customers across different regions.
  • WhatsApp usage is billed per delivered message at the rates in our published rate card, based on Meta’s official pricing plus a Morasel service fee.
  • One customer record that keeps context across every channel touchpoint.
Our relationship with WhatsApp

Built for the WhatsApp Business Platform

Morasel is built for the WhatsApp Business Platform and operates within Meta’s messaging policies, including consent and opt-in requirements. WhatsApp is a trademark of Meta Platforms, Inc.; Morasel is not endorsed by or affiliated with Meta Platforms, Inc.

Morasel is built for the WhatsApp Business Platform, not an official Meta partner.

About Morasel — questions

Who makes Morasel?

Morasel is built by Morasel L.L.C, a company building customer communication software for the WhatsApp Business Platform.

Is Morasel affiliated with WhatsApp or Meta?

No. Morasel is built for the WhatsApp Business Platform. WhatsApp is a trademark of Meta Platforms, Inc.; Morasel is not endorsed by or affiliated with Meta.

What languages does Morasel support?

The platform ships in English and Arabic, with full right-to-left support, and is designed to serve businesses and customers across different markets.

How can I see Morasel for my business?

Request a demo and we will walk you through the platform with your team’s use case in mind.

See how Morasel fits your team

Request a demo and we will tailor the walkthrough to how you use WhatsApp today.

Company details

Legal business name
Morasel L.L.C
Jurisdiction of formation
Wyoming, United States
Business address
30 N Gould St Ste NSheridan, WY 82801United States of America
Business phone
+1 (248) 915-8378
Legal email
legal@morasel.ai